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Latest film articles: Aligns with the media literate audience
Intertextual reference: Costumes from films and TV
Audience Interactivity: 'Costumes sent in by you' reflects Jenkins fandom theory that audiences are among the most active and connected therefore want to be involved.
Bauer Logo: Ties FLIX with the Bauer company
Movies Tab:
Intertextuality - Film quote of the day
Everyman Cinema: Aligns with the 16-25 middle and upmarket audience
Poppy Grant Interview: Intertextual reference to Vogue's 73 questions
Critics Top 5 all time movies: Intertextual reference
Twitter posts: align with 16-25 year old demographic as they are digital natives
Glasses: when clicked on give an exclusive access to FLIX merch
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